Radical Possiblist, Digital Evangelist. ........................................................
I enjoy helping companies innovate.
Usually this means finding a creative edge, and delivering products that customers actually want. This involves a combination of market research, idea generation, product management, positioning, communication and integrated marketing pipelines.
So my background is in agency side digital marketing, including Search Engine Optimization, PPC, Copywriting and Social Media. My foreground is in client side marketing strategy and communications, and delivering value to real customers. I'm an ideas guy, so I prefer this stuff.
I am keen to work for a company that wants to help solve a problem in the real world. I don't enjoy trying to sell solutions to problems that don't exist. I always enjoy joining workplace teams involved with culture and productivity, because I feel strongly about intrinsic motivation and enjoying work.
I am currently pursuing an undergraduate degree in Psychology, with a second major in Marketing. This means that I can't work full time.
Online Marketing Process Outsourcing
Need a low-cost, high quality website for your local business?
OMPO can hook you up.
Crowdworthy is a social enterprise which aims to connect aspiring young creative professionals with non-profits and social enterprises who can help them build their portfolio on a pro-bono basis.
We are building a revolutionary recruiting tool, which allows designers to showcase their portfolio of both creative content and interactions with clients through a transparent platform. We also aim to license our service to Universities to integrate into course content.
One Can Grow is a values-based social enterprise which aims to empower High School students to become change makers,by educating them about social enterprise.
Students work in groups to build a real social enterprise, which is assessed according to its viability, scalability, and social impact.
I am responsible for operations at One Can Grow, including the educational program, curriculum, and strategic direction of the organisation.
We are currently undertaking a pilot program in 3 Sydney schools, with 50 high school students students launching 8 social enterprises, which are currently preparing for a pitching competition in August.
The Good Books is a social enterprise which aims to assist disadvantaged students by selling used HSC resources and textbooks.
TeacherTime is an online hub for teachers to share and save their educational resources. This Startup was conceived at Sydney Startup Weekend, winning the competition and currently rolling out through schools in Sydney.
Teachers are still using USB's and filing cabinets to file their lesson plans and never see them again. It's time to bring these into the cloud, so that teachers can spend less time planning, and more time teaching.
Noble Online provided online marketing solutions for local businesses in Sydney.
By outsourcing services such as website creation, search engine optimization, local listings, copywriting, Google Adwords, pay per click marketing and networking through social media, we help local businesses achieve their offline objectives by building an online presence at a very low cost.
We also provided marketing strategy, brand communication, graphic design, logo design, flyers, business cards, virtual data entry and administrative services to local businesses.
In 2012, I rebranded Noble Online as OMPO, changing the strategic direction of the company.
The Future of Education.
I was recruited by the European investor incubator Rocket Internet GmbH to help set up THE ICONIC in Australia. I assist Rocket Internet with Social Media Marketing, Positioning and Search Engine Marketing for THE ICONIC.
I devised a comprehensive social media strategy for THE ICONIC, including the strategy for its Facebook Page which now has over 120,000 Fans
The Fridge was an experimental educational startup aimed at democratizing high school resources through gamified E-Learning.
HSC resources are expensive and the education system is lagging behind when it comes to technology. It's time to bring The Khan Academy model to Australia by making knowledge available for all students, regardless of their income.
I have now teamed up with other entrepreneurs to develop 'hscresources', with the same vision.
Having joined the company as an unpaid search engine marketing intern, I soon rose to the position of supervising all Google Adwords, SEO and Google Analytics activity within the company. I am now given the opportunity to contribute to all aspects of the business, including marketing strategy, brand communication, Innovation, organizational culture and productivity.
Assisted with Quantitative and Qualitative social and marketing research. My responsibilities included administrative assistance, survey design and analysis, and developing a Social Media Strategy for the company. I also assisted the company with organizing Education Future Forum - an conference for professionals in the Education industry.
McCrindle Research now employs me as a consultant to assist with online marketing strategy and implementation.
I spent a year summarising newspapers early in the morning for the reference of large organizations such as Macquarie Bank, UBS and Allens Arthur Robinson
In November 2010, I actively engaged with the social media platform LinkedIn to attain a three month work experience placement at CBA over the summer holidays. This placement has provided me with high level practical experience in a professional marketing environment
- Cold-calling to prospective clients over the telephone
- Maintaining the client database
- Appointment setting
- CRM and Database Management
- Following-up on pending leads
- Direct Database Marketing Strategy
I was the first employee to achieve 5 appraisals in one 3 hour shift.
- Tutored and Mentored students at HSC level with all levels of English & History,
- Provide specialized coaching in issues such as Time Management, Motivation, Goalsetting, and Perseverance.
- I also offer private English tutoring, attracting clients through internet media with online advertising.
- Forged a passion for study skills, motivation and productivity theory.
- Worked under pressure within a time frame to recover the store to optimum standards, replacing shelf labels, and presentation of stock to comply with store policy and OH&S requirements.
- Liased with customers and team members to maintain the overall standard of store activity.
- Provided customer assistance to consumers both within the store and those requesting assistance over the phone.